Digital Analytics Courses
Master Google Analytics, Google Data Studio, and Digital Marketing Reporting. Learn via live walkthroughs and practical exercises or choose to download the slides and self-learn at your own pace.
Duration: 3 Hours
Level: Intermediate
Agenda:
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GA4 Set-up
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GA4 Event Tracking
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GA4 Navigation
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GA4 Reports that matter
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Data Analysis
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Funnel Analysis
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Attribution Modelling
Duration: 3 Hours
Level: Intermediate
Key Takeaways:
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GA Set-up
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GA Goals Set-up
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GA Navigation & Reporting
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UTM Tags
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Segmentation & Filtering
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Data Analysis
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Attribution Modelling
Duration: 3 Hours
Level: Intermediate
Agenda:
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Get Started with GDS
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Connect Data Sources
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Report Building & Navigation
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Filtering & Segmentation
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Custom Metrics
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Blend Data Sources
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Data Visualisation best practices
Duration: 3 Hours
Level: Intermediate
Agenda:
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Data Storytelling Fundamentals
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Reporting best practices
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Data Visualisation best practices
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Reporting Automation
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Uncovering Insights
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Presenting data
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Meaningful recommendations