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Meta Ads Benchmarks in Malaysia

Understand the Meta Ads Benchmarks for Malaysia

Meta Ads (Facebook Ads) benchmarks in Malaysia are calculated on the basis of the average cost per click, CTR, cost per acquisition, and conversion rate for each industry. Malaysia Meta Ads Benchmarks are relevant to the entire Meta ecosystem in Malaysia, including Facebook, Instagram, Messenger, and Audience Network Ads.

The Meta Ads Benchmarks presented are only relevant to Meta (Facebook) advertisers in Malaysia. Meta Ads Benchmarks should not be used as a measure of your campaign's success but rather as additional intelligence to better understand your industry.

The best measure of success is your historical Meta Ads campaign performance in Malaysia and a cost per acquisition that allows you to be profitable as a company. 

Frequently Asked Questions
on Malaysia Meta Ads Benchmarks

How are the Meta Ads (Facebook Ads) Benchmarks in Malaysia calculated? How often are the Meta Ads benchmarks calculated?

Meta Ads Benchmarks are calculated based on Meta Ads Manager forecasting in Malaysia. The cost per acquisition and conversion rate range is calculated based on industry margins and item value in each industry. We update the Meta Ads benchmarks in Malaysia every 6 months.

Are the Meta Ads Benchmarks relevant to all Meta Platforms, including Facebook, Instagram, Messenger & Audience Network?

Yes, Meta Ads benchmarks in Singapore are relevant to all Meta Platforms, including Facebook, Instagram, Messenger, and the Audience Network. 

I cannot find my vertical, can you please update the Meta Ads Benchmarks in Malaysia to include my industry?

If you are an active Meta advertiser in Malaysia, please contact us, or email us at with your request.

Explore Meta Ads Benchmarks by industry in Malaysia 🚀

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