OPTIMISING WEBSITES AND LANDING PAGES

TO CONVERT

Top 5 Course Takeaways

Learn how to choose the right platform for your website

Understand how to measure website performance

Learn when you need to optimise your website

Learn how to increase your website's Conversion Rate

Understand landing page optimisation fundamentals

WALKTHROUGH 

 REAL-LIFE EXAMPLES

  • Learn how to choose the right platform for your website

  • Understand how to measure website performance

  • Learn when you need to optimise your website

  • Learn how to optimise your website's homepage

  • Learn how to increase your website's Conversion Rate

Walkthrough

Real-Life Examples

Learn how to Optimise your website

Learn Landing Page optimisation best practices

MASTERCLASS AGENDA

PART

WEBSITE OPTMISATION

 FUNDAMENTALS

  • Learn how to select the right platform for your website
     

  • Understand how to measure website performance
     

  • Learn how to set-up your Google Analytics for success
     

  • Understand the tools you need to optimise your website
     

PART

WEBSITE OPTIMISATION BEST PRACTICES

  • Learn when you need to optimise your website
     

  • Learn how to optimise your website's homepage
     

  • Learn how to increase your website's Conversion Rate
     

  • Learn when and how to use landing pages

PART

LANDING PAGE OPTIMISATION TIPS

  • Understand landing page optimisation fundamentals
     

  • B2C Landing Page Walkthrough
     

  • B2B Landing Page Walkthrough

Principal Instructor

About the Instructor

Digital Marketing Instructor  |  Head of Performance Marketing  |  eCommerce and Analytics.

With over 10 years of agency experience working with big brands such as Unilever, Volkswagen, Etihad Airways, Google, and various Fortune 500 companies, Sotirios is the person to go to for your digital operations. 

  • Digital Marketing Instructor at General Assembly Singapore

  • Performance Marketing Instructor at REVOU

  • Guest Digital Marketing Instructor at Marketing Interactive

  • Guest Digital Marketing Instructor with QED Consulting

  • Guest Digital Marketing Instructor with The Experience Effect

  • Founder of XYZ Lab Digital Marketing Consultancy

  • Guest blogger at Marketing in Asia

  • Worked with WPP, Omnicom, Essence, HAVAS

  • Worked with Etihad Airways, Volkswagen, Google, and more

BRANDS

WE TRAINED

WHO IS IT FOR

SMALL BUSINESS 

OWNERS

Looking to develop optimise their website to convert

MARKETING
MANAGERS

Looking to enhance their

website optmisation skills

START UP
FOUNDERS

Looking to better understand how to optimise their website and landing pages

TESTIMONIALS

WE LOVE OUR PARTNERS

KANTAR WORLDPANEL

"He’s a great partner, always bringing state of the art knowledge about the digital marketing field, that helps enormously to improve the impact of our work in the media effectiveness area."

- Hernán Sánchez, Head of Expert Solutions at Kantar Asia

Let's discuss over coffee

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We are a “hands-on” performance marketing consultancy and digital marketing training firm in Singapore. We, build, train, guide and up-skill best-in-class digital marketing teams to deliver results.

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