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How to Download Lead Form Leads in Google Ads

Writer's picture: Sotirios SeridisSotirios Seridis

You've set up your ads, crafted the perfect lead form, and you've been running the Lead Extensions on your Google Ads campaigns for a while. Now you're wondering, where are those leads information? We got you! This quick and easy guide will show you how to download Lead Form leads in Google Ads!






How to Download Lead Form Leads in Google Ads:


  1. Login to your Google Ads

  2. Navigate to Assets (left-hand-side-menu)

  3. Select Lead form

  4. Click on either the "CSV" or the "CSV for CRM" button under your lead form



How to Connect Lead Form in Google Ads to Your CRM or Google Sheets Document (Directly):


  1. Click on Edit

  2. Scroll down. Under Export leads from Google Ads, you'll find options to connect your CRM or Google Sheets document

  3. Search for your CRM, select it, and go through the integration




Frequently Asked Questions on Downloading Lead Form Leads in Google Ads


Are there any limitations on downloading leads in Google Ads?


Yes, leads are typically available for download for up to 30 days. After this period, they are no longer accessible.



Do I need special permissions to download leads in Google Ads?


Yes, you need admin or standard access to the Google Ads account to download leads. Users with read-only access cannot download leads.



Are the downloaded Google Ads leads GDPR compliant?


Google Ads collects leads in compliance with GDPR. However, once you download the leads, it's your responsibility to handle the data in accordance with applicable privacy laws.






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