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Writer's pictureKelly Alica Liman

How to Add Source / Medium to Looker Studio Reports

If you're creating your Looker Studio Report, you might have noticed that there are some dimensions you're unable to find - including the Source / Medium. Fortunately, you can create your own custom dimension in Looker Studio reports. This quick and easy guide will show you how to add the source / medium dimension in your Looker Studio reports, including formulas for both Session source / medium and User source / medium!


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In case you prefer to watch a video tutorial instead, here's one you can follow from XYZ Lab's Youtube Channel!




Topics Covered:


Step 1️: Insert a new table or chart of choice




Step 2️: Click on the Dimension




Step 3️: Click on "CREATE FIELD"




Step 4️: Name your Dimension (Session Source / Medium)




Step 5: Insert the formula


Session Source / Medium: CONCAT(Session source, " / " ,Session medium)




User Source / Medium: CONCAT(User source, " / " ,User medium)




Step 6: Click on "Apply"




Now you can have both Session Source / Medium and User Source / Medium on your Looker Studio reports!




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