How to View the Performance of Your Performance Max Assets Groups Campaigns in Google Ads

If you're doing Performing Max campaigns in Google Ads, then you'll be glad to hear that not everything is a mystery in this type of campaign. Though reporting is still fairly limited in Performance Max campaigns, there is still a fair bit of data that you can mine and use to optimize your campaign. In particular, you can view and compare the performance of all your asset groups. This easy, step-by-step guide (with screenshots!) will show you how to view the performance of your Assets Groups in your Google Ads Performance Max campaigns!

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1. Login to your Google Ads account

2. Select your Performance Max Campaign

3. Navigate to Asset groups from the left-hand-side menu

4. Click on the Table button (right-hand-side) to switch to table view

5. Click on the Columns button > Modify columns

That's it!