PPC Advertising Courses

Master the art and the science of PPC advertising, Google Ads and Facebook Ads. Learn via live walkthroughs and practical exercises or choose to download the slides and self-learn at your own pace.

Duration: 3 Hours

Level: Advanced

Agenda:

  • Google Ads ​Account Structure

  • Campaign Optimisation Framework

  • Bidding Strategies Explained

  • Developing Winning Ad Copies

  • Drafts & Experiments

  • Campaign Reporting

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Duration: 3 Hours

Level: Intermediate

Agenda:

  • Facebook Ads Strategy

  • Campaign Targeting Walkthrough

  • Creative best practices

  • Campaign Optimization Strategies

  • Facebook Ads A/B Testing

  • Campaign Reporting

Duration: 3 Hours

Level: Intermediate

Agenda:

  • LinkedIn Ads walkthrough

  • TikTok Ads walkthrough

  • Snapchat Ads walkthrough

  • Spotify Ads walkthrough

  • Amazon Ads walkthrough

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