PPC Advertising Courses

PPC Advertising courses for industry professionals, In-House teams, Agencies, Startup Founders & Solopreneurs. Acquire street-smart, real-world PPC advertising strategies for Google Ads, Meta Ads & LinkedIn Ads.

PPC Courses 🚀

Duration: 6 Hours

Level: Intermediate

Agenda:

  • Google Ads ​Account Structure

  • Campaign Optimisation

  • Bidding Strategies Explained

  • Developing Winning Ad Copies

  • Drafts & Experiments

  • Campaign Reporting

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META ADS CAMPAIGN OPTIMISATION

 ⭐️ BEST-SELLER

Duration: 6 Hours

Level: Intermediate

Agenda:

  • Facebook Ads Strategy

  • Campaign Targeting

  • Creative best practices

  • Campaign Optimization

  • Facebook Ads A/B Testing

  • Campaign Reporting

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Duration: 3 Hours

Level: Intermediate

Agenda:

  • LinkedIn Ads Deep Dive

  • Organic Growth on LinkedIn

  • Lead Generation Tactics

  • Lead Generation best practices​

  • Optimizing Lead Generation campaigns

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About the Instructor

Sotirios Seridis
Founder & Head of Product Marketing, XYZ Lab

Experienced performance marketing professional and digital marketing trainer with over 10 years of multi-national experience working with leading media agencies and corporations on media planning & buying, digital analytics, and marketing automation.

Testimonials

"The trainer is very knowledgable on digital marketing specifically with Google Ads. I definitely learned a lot of ads strategies/hacks that I did not know before."

GOOGLE ADS CAMPAIGN OPTIMISATION

 I can say this workshop definitely upgrade my knowledge from basic to advanced. I am very grateful to have attended this training."

GOOGLE ADS CAMPAIGN OPTIMISATION

"In-depth sharing of the features and scenarios of the Facebook Advertising tool. This is something we may be overlooked in our day-to-day social media campaign running."

DIGITAL MARKETING BOOTCAMP