Alternative PPC Advertising Channels Course

Explore Altenative PPC Advertising options beyond Google and Faqcebook Ads.

Understand the nuances and targeting capabilites of channels such as: LinkedIn, TikTok, Snapchat, Spotify and Amazon advertising.

Course Format

Half-day (3-hours)

Competency

Intermediate

Prerequisites

Familiarity with mainstream PPC Advertising Platforms

Course Agenda

• LinkedIn Ads walkthrough

• TikTok Ads walkthrough

• Snapchat Ads walkthrough

• Spotify Ads walkthrough

• Amazon Ads walkthrough

• Explore B2C and B2B use cases of alternative PPC channels

Who Should Attend

Marketing Managers

Marketing Directors

Digital Marketing Managers

Digital Marketing Directors

Brand Managers

SEO Specialists

Media Leads

Startup Founders

Junior Data Analysts

"The trainer is great! He covered lots of areas and provided sufficient examples and demos. Great workshop as well!"

"The trainer managed to break this topic down into parts that were digestible and easy to understand."

"The course was one of the most detailed sessions I have attended, but Sotirios was able to fully explain it from a marketer’s perspective which was quite refreshing."

Participant Testimonials:

About the Trainer

Sotirios Seridis
Founder & Head of Product Marketing, XYZ Lab

Experienced performance marketing professional and digital marketing trainer with over 10 years of multi-national experience working with leading media agencies and corporations on media planning & buying, digital analytics, and marketing automation.

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