Return on Investment Calculator

Keep Your Business Healthy & Profitable 

Image by NeONBRAND

RETURN ON INVESTMENT FORMULA:

(REVENUE - COST) / COST

Return on Investment measures the profitability and efficiency of your business and marketing.

 
​HOW DOES THE ROI CALCULATOR WORK?

Total Revenue: 
Insert the gross revenue of your business.

Marketing Cost: 
Insert the total cost of all your marketing and advertising activities: media advertising, design, marketing tools etc.

Business Cost: 
Insert the total cost of all your business operations: Inventory, logistics, human resources, office etc.

Return on Investment measures the profitability and efficiency of your business as a whole. A positive ROI indicates a healthy business model.

 

Hint: Do not confuse return on ad spend (ROAS) with return on investment.

 

ROAS measures the return of your advertising budget only, while ROI takes into account advertising, as well as operational costs. Hence ROI is a metric that goes beyond marketing.

 WHAT IS A GOOD ROI? 

Typically companies are looking for a 10X return for every dollar spent. However, this is not a universal truth. A "good ROI" is one that keeps your business healthy and profitable.

Try our FREE Digital Marketing Calculators

Marketing Budget Calculator

Customer Lifetime Value Calculator

ROI Calculator

TESTIMONIALS

WE LOVE OUR PARTNERS

KANTAR WORLDPANEL

"He’s a great partner, always bringing state of the art knowledge about the digital marketing field, that helps enormously to improve the impact of our work in the media effectiveness area."

- Hernán Sánchez, Head of Expert Solutions at Kantar Asia

Let's discuss over coffee

Transform your digital marketing strategy with cutting-edge marketing automation technologies.

xyzlab.gif

We are a “hands-on” performance marketing consultancy and digital marketing training firm in Singapore. We, build, train, guide and up-skill best-in-class digital marketing teams to deliver results.

ABOUT US
SERVICES
RESOURCES
SOCIAL
  • XYZ's YouTube Channel
  • LinkedIn Social Icon

Powered by XYZ Lab | Performance Marketing Consultancy | Digital Marketing Training