Frequently Asked Questions
Is this SEO Strategy Fundamentals course beginner-friendly?
Yes, the SEO Strategy course does not require any prior knowledge of SEO. Participants will gain all the needed knowledge to get started with all aspects of Search Engine Optimisation, from keyword research to On-Page SEO, Content Creation, Technical SEO, and Link Building.
Will I be able to implement SEO after attending the SEO Strategy course?
Yes, the course includes a good mix of theory and practice to take you from a total beginner in Search Engine Optimisation to being able to plan, implement and report on your SEO efforts. You will also gain valuable technical knowledge on how Search engines work and how to apply the same SEO principles to other channels.
Will we be able to ask SEO-related questions and get guidance after the course?
Yes, you will be able to ask questions and get guidance on-demand upon enrolling in the course. Our aim is to get you started and guide you through your entire Search Engine Optimisation journey!
SEO Strategy Fundamentals
➡️ Get started with SEO & develop your tailored-made SEO Strategy
📊 Keyword Research Walkthrough & Keyword Clustering
💡 On-Page SEO and Technical SEO Best Practices
🚀 Measure, Track & Optimise SEO Content
Beginner to Advanced
Basics of Digital Marketing
⏰ 4-6 hours (full-course)
👩💻 Who is it for: Business Owners, Startup Founders, Content Marketers, Content Executives, Solopreneurs, and Publishers who would like to get started with SEO or scale their SEO initiatives!
SEO Fundamentals – How To Get Started With SEO 📊
How Search Algorithms Work
The SEO Process & Success Factors
SEO Tech Stack you need to get started
SEO Keyword Research & Keyword Clustering
SEO Strategy Development
Sitemap Planning & Keyword Mapping
On-Page SEO & SEO Content Best Practices 🚀
On-Page SEO Best Practices
How to use ChatGPT to generate unique content
How to apply Schema Markups
How to develop, upload, and optimize SEO-friendly Content
Technical SEO Fundamentals & Best Practices
SEO Link Building Strategy 💡
Link Building Fundamentals
Link Building Outreach Best Practices
Internal Linking Best Practices
SEO Measurement & Reporting 📊
SEO Metrics that Matter
SEO Reporting Walkthrough
How to Measure the Business Impact of SEO
📝 SEO Strategy Fundamentals Agenda
"Vast knowledge on SEO from the trainer and able to answer all the questions."
"I really enjoyed the breakout room activities, those were more than helpful in developing hands-on knowledge for SEO."
"New knowledge for me. Hands-on and practical advice from the trainer."
Founder & Head of Product Marketing, XYZ Lab
Digital Marketing Trainer & Instructor, on a mission, to train and upskill the next generation of digital marketing leaders in South East Asia.
Ex-Business Education Trainer at Facebook (via Rubicor)
Ex-Havas, Omnicom, WPP (Performance Marketing)
Hands-on practitioner, actively working on digital marketing campaigns
Trained 50+ companies in Google Ads, SEO, Analytics & Paid Social
Trained 2,000+ career changers in digital marketing
Up-skilled over 1,000 individuals in digital marketing and analytics