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How to Add Titles to Your Looker Studio Charts

Writer: Sotirios SeridisSotirios Seridis

Adding titles to your Looker Studio charts isn't just about labeling; it's about setting the stage for your data story. A well-crafted title can guide your audience, highlight key insights, and make your reports look polished and professional. Plus, it's a great way to inject a bit of your brand's voice into your analytics. In this quick guide, we’ll show you how to add titles to your Looker Studio charts so your data stories are as sharp and informative as they can be!








How to Add Titles to Looker Studio Charts:


  1. Select any Chart

  2. Click on the STYLE tab (right-hand-side menu)

  3. Toggle on the "Show title" button under Chart title

  4. Add a Title for your chart (💡Tip: you can use special characters and emojis!)

  5. Customise font size, font family and font colour




Frequently Asked Questions on Adding Titles to Looker Studio Charts

Is there a character limit for chart titles in Looker Studio?


While there's no strict limit, we recommend:

  • Keeping titles under 60 characters

  • Using clear, concise language

  • Breaking long titles into multiple lines if needed

  • Avoiding unnecessary words



Can I add subtitles to Looker Studio charts?


The short answers is no. However, you can:

  • Add a Text component below your chart

  • Style it to look like a subtitle

  • Link it to your data

  • Maintain consistent formatting



How do I adjust title placement in Looker Studio charts?


Here's how you can change the title's position in Style tab:

  1. Go to "Chart" section

  2. Find "Title position" dropdown

  3. Choose from:

    • Top (default)

    • Bottom

    • Left

    • Right



Can I use icons/emojis in titles?


Yes! To add icons:

  • Copy/paste emojis directly

  • Use Unicode characters






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