Ever thought about putting your pay-per-click expertise to work in ways that don't involve constantly tweaking campaigns? Well, you're in luck! From creating killer courses and ebooks to developing nifty PPC (Pay-per-click) tools and templates, there's a whole buffet of options to choose from. These passive income streams can not only pad your wallet but also establish you as a thought leader in the PPC space. The best part? Once you've put in the initial legwork, these ideas can keep generating cash while you sleep, vacation, or, let's be honest, optimize yet another ad group. Let's dive into some of the best passive income ideas for PPC professionals!
➡️🎥 Check our YouTube Channel
Passive Income Ideas for PPC Professionals:
Easiest Passive Income Ideas for PPC Professionals to Start:
PPC eBook or Course Creation
PPC Templates and Resources
PPC Affiliate Marketing
PPC Websites or Blogs
PPC Newsletter with Paid Sponsorships
Average Time to Generate Passive Income:
1-3 months for template creation and affiliate marketing
3-6 months for content-based ideas (e.g., blogs, courses, eBooks)
6-12 months for software or tool development
Expected Monthly Income (on average):
Low end: $100 - $500
Mid-range: $500 - $3,000
High end: $3,000 - $10,000+
Expected Yearly Income (on average):
Low end: $1,200 - $6,000
Mid-range: $6,000 - $36,000
High end: $36,000 - $120,000
1. PPC eBook or Course Creation
How it works: Create and sell digital products (e-books or online courses) teaching PPC strategies techniques.
What you need to get started:
Process:
Find PPC topics to teach.
Create course or e-book content using tools (e.g., writing software, video editing tools, graphic designing tools).
Create lesson plans and record video tutorials.
Set up and sell your products through your own website, an e-commerce platform or course hosting platform.
Tools & Platforms:
Hosting platforms: WordPress, Wix
E-commerce platforms: Etsy, Shopify
Course platforms: Gumroad, Teachable, Udemy, Skillshare
Recording tools: Loom, Zoom, WebinarJam
Analytic tools: Google Analytics
Editing tools: Canva, Adobe Photoshop, Adobe Premiere Pro
Writing tools: ChatGPT, Grammarly
Writing software: Microsoft Word, Google Docs
Budget:
$200–$1,000 for equipment, software, and hosting fees
Expected earnings:
Monthly: $500-$5,000+
Yearly: $6,000-$60,000+
2. PPC Software or Tool Development
How it works: Develop software tools or browser extensions for PPC professionals (e.g., keyword research, budget tracking, or campaign optimization) and charge a one-time fee or recurring subscription fees.
What you need to get started:
Process:
Find a PPC pain point and develop a solution.
Develop a tool and launch a beta version.
Distribute your software through platforms or through your own website.
Tools & Platforms:
Hosting platforms: WordPress / Wix
Software-selling platforms: Github, CodeCanyon, WordPress Plugin Directory
Software development tools (depending on your solution)
Budget:
$5,000-$50,000 for development and initial marketing
$500-$2,000/month for hosting and maintenance
Expected earnings:
Monthly: $1,000-$10,000+
Yearly: $12,000-$120,000+
3. PPC Templates and Resources
How it works: Create and sell PPC templates and resources (e.g.,ad structures, keyword research, and reporting templates) and sell these products through your websites or platforms.
What you need to get started:
Process:
Identify popular or essential PPC processes and needs.
Create professional, reusable templates/checklists using tools (e.g., writing software, video editing tools, graphic designing tools).
Set up and sell your products through your own website or an e-commerce platform.
Optimize your listings for keywords (e.g., "PPC checklist for beginners”).
Tools & Platforms:
Hosting platforms: WordPress, Wix
E-commerce platforms: Etsy, Shopify
Analytic tools: Google Analytics
Editing tools: Canva, Adobe Photoshop
Writing tools: ChatGPT
Presentation tools: Microsoft Powerpoint, Google Slides
Spreadsheet tools: Microsoft Excel, Google Sheets
Budget:
$100-$500 for website hosting and domain
$0-$200 for marketing tools
Expected earnings:
Monthly: $300-$3,000+
Yearly: $3,600-$36,000+
4. PPC Affiliate Marketing
How it works: Promote PPC-related tools, software, or services through affiliate links and earn commissions on sales generated through your unique links.
What you need to get started:
Process:
Research high-converting PPC tools, software, or services that offer affiliate links.
Write reviews or tutorials on these PPC products.
Design ad campaigns to drive traffic to affiliate offers.
Share affiliate links via blogs, ads, YouTube, or newsletters.
Optimize campaigns for ROI.
Tools & Platforms:
Hosting platforms: WordPress, Wix
Email marketing platforms: Mailchimp, ConvertKit
Analytic tools: Google Analytics
Email finder tools: Hunter
Affiliate accounts: SEMrush, Ahrefs
Budget:
$50–$500 for hosting, domain, and marketing
500–$2,000 for ad spend and A/B testing
Ongoing: Monthly ad budget + affiliate tracking tools
Expected earnings:
Monthly: $500-$5,000+
Yearly: $6,000-$60,000+
5. PPC Websites or Blogs
How it works: Create a content-rich website focused on PPC topics (e.g., PPC tips, case studies, and tools) and monetize through ads, sponsorships, and affiliate marketing.
What you need to get started:
Process:
Research PPC keywords and topics.
Create the website.
Write the PPC-focused content.
Generate traffic to your website or blog (through organic search, social media platforms, etc).
Sign up for ad networks.
Outreach to businesses for sponsorships and affiliate links.
Tools & Platforms:
Hosting platforms: WordPress, Wix
Website-selling platforms: Flippa
Advertisement networks: Google Adsense, Ezoic
Analytic tools: Google Analytics
SEO tools: SEMrush, Ahrefs, Google Keyword Planner
Writing tools: ChatGPT
Editing tools: Canva, Adobe Photoshop
Email finder tools: Hunter
Budget:
$100-$500 for website hosting and domain
$50-$200/month for SEO tools (optional)
Expected earnings:
Monthly: $500-$10,000+
Yearly: $6,000-$120,000+
6. PPC Podcast
How it works: Create and publish regular PPC-focused podcast episodes that you can monetize through sponsorships, ads, affiliate marketing, and premium content.
What you need to get started:
Process:
Create content around your PPC expertise or popular and updated PPC content.
Schedule consistent content creation.
Record and upload your podcast on your website or a podcast hosting platform.
Approach brands for sponsorships and affiliate marketing.
Identify and networking with potential guest speakers.
Tools & Platforms:
Podcast hosting platforms: Libsyn, Buzzsprout
Recording tools
Budget:
$200-$500 for equipment
$10-$50/month for hosting
Expected earnings:
Monthly: $200-$5,000+
Yearly: $2,400-$60,000+
7. PPC Membership Community
How it works: Create a paid membership community for PPC professionals to network, share knowledge, and access exclusive resources; charge a monthly subscription fee.
What you need to get started:
Process:
Create a website with membership functionality.
Create value-packed content.
Create regular exclusive content or community management.
Promote membership via ads or partnerships.
Tools & Platforms:
Hosting platforms: WordPress, Wix
Membership platforms: Patreon, MemberPress
Advertisement networks: Google Adsense, Ezoic
Analytic tools: Google Analytics
SEO tools: SEMrush, Ahrefs, Google Keyword Planner
Writing tools: ChatGPT
Editing tools: Canva, Adobe Photoshop
Budget:
$500-$2,000 for website setup
$300–$1,000 for platform setup and content creation
$100-$500/month for hosting and tools
Expected earnings:
Monthly: $1,000-$10,000+
Yearly: $12,000-$120,000+
8. PPC Automation Scripts
How it works: Develop and sell automation scripts for popular PPC platforms (e.g., Google Ads, Facebook Ads).
What you need to get started:
Process:
Find a potential solution according to market needs.
Hire developers to create the software solution or learn coding to create your own.
Distribute your software through platforms or through your own website.
Tools & Platforms:
Hosting platforms: WordPress / Wix
Software-selling platforms: Github, CodeCanyon
Software development tools (depending on your solution)
Budget:
$5,000-$50,000+ for initial development
$500-$2,000/month for hosting and maintenance
Expected earnings:
Monthly: $500-$5,000+
Yearly: $6,000-$60,000+
9. YouTube Channel on PPC Topics
How it works: Create PPC-focused video content and upload to YouTube; earn through ad revenue, sponsorships, and affiliate marketing.
What you need to get started:
Process:
Identify popular PPC topics.
Produce PPC-focused video content (e.g. tutorials, tool reviews, case studies).
Set-up YouTube channel and upload the PPC focused content.
Outreach to brands for sponsorships or affiliate marketing links.
Tools & Platforms:
Recording tools: Loom, Zoom, WebinarJam
Presentation tools: Powerpoint, Google Slides
Editing tools: Canva, Adobe Photoshop
Writing tools: ChatGPT
Budget:
$200–$1,000 for equipment and software
Expected earnings:
Monthly: $500-$10,000+
Yearly: $6,000-$120,000+
10. Virtual PPC Workshops & Webinars (Automated)
How it works: Create and record a valuable PPC webinar and sell the pre-recorded workshops on your website or platforms, or monetize through tickets, sponsorships, or subscriptions.
What you need to get started:
Process:
Create a series of PPC topics.
Upload to sell on your website or on online learning platforms, or host webinars and charge attendees or sponsors.
Tools & Platforms:
Hosting platforms: WordPress, Wix
Course platforms: Gumroad, Teachable, Udemy
Analytic tools: Google Analytics
Recording tools: Loom, Zoom, WebinarJam
Presentation tools: Powerpoint, Google Slides
Editing tools: Canva, Adobe Photoshop
Writing tools: ChatGPT
Budget:
$500-$2,000 for webinar software and tools
$100-$500/month for ongoing marketing
Expected earnings:
Monthly: $500-$5,000+
Yearly: $6,000-$60,000+
11. PPC Case Studies or Research Reports
How it works: Create in-depth case studies showcasing your PPC success stories and sell them as learning material to agencies or individuals.
What you need to get started:
Process:
Select successful campaigns.
Analyze metrics and craft insights.
Package them professionally as PDFs or presentations.
Tools & Platforms:
Writing tools: ChatGPT
Editing tools: Canva, Adobe Photoshop
Email-finder tools: Hunter
Budget: $500–$3,000 for research and tools.
Estimated earnings:
Monthly: $100–$2,000+
Yearly: $1,200–$24,000+
12. PPC Reporting Dashboards
How it works: Develop custom PPC reporting dashboards using tools like Google Data Studio or Power BI and sell them to agencies or freelancers.
What you need to get started:
Process:
Build templates for PPC reporting (Google Ads, Facebook Ads).
Offer customization services or sell pre-made dashboards.
Tools & Platforms:
Hosting platforms: WordPress, Wix
E-commerce platforms: Etsy, Shopify
Analytic tools: Google Analytics
Reporting tools: Google Data Studio, Power BI, Excel.
Budget: $100–$300 for software
Estimated earnings:
Monthly: $100–$1,500+
Yearly: $1,200–$18,000+
13. Licensing PPC Frameworks to Agencies
How it works: Develop proprietary frameworks for campaign optimization or strategy and license them to agencies.
What you need to get started:
Process:
Develop a repeatable framework for PPC processes.
Create a licensing model.
Outreach to agencies for licensing.
Tools & Platforms:
Documentation software
CRM tools for managing licenses
Email finder tool: Hunter
Budget:
$1,000–$3,000 for framework development
Earnings:
Monthly: $500–$5,000+
Yearly: $6,000–$60,000+
14. PPC Newsletter with Paid Sponsorships
How it works: Send weekly/monthly PPC tips, insights, and trends via email. Monetize through sponsorships or premium memberships.
What you need to get started:
Process:
Create lead magnets like free guides and tools.
Market the lead magnets through social media platforms.
Collect the email list.
Create engaging PPC-related content.
Use email marketing platforms to send marketing emails.
Tools & Platforms:
Email marketing platforms: Mailchimp, ConvertKit
Social media platforms: Facebook, Instagram, TikTok, Pinterest
Editing tools: Canva, Adobe Photoshop
Budget: $50–$500 (email software, ads).
Expected earnings:
Monthly: $100–$3,000+
Yearly: $1,200–$36,000+
15. PPC Keyword Lists for Specific Niches
How it works: Compile high-performing keyword lists for specific industries and sell them to PPC professionals or agencies.
What you need to get started:
Process:
Conduct extensive keyword research for different industries.
Package keyword lists with accompanying insights (e.g., CPC, competition).
Tools & Platforms:
SEO tools: Google Keyword Planner, SEMrush, Ahrefs.
Budget:
$50–$300 for tools.
Earnings:
Monthly: $100–$1,000+
Yearly: $1,200–$12,000+
16. PPC-Optimized Landing Page Templates
How it works: Design high-converting landing page templates for PPC campaigns and sell them on your website, marketplaces or directly to clients.
What you need to get started:
Process:
Build landing page templates optimized for specific industries (e.g., e-commerce, SaaS).
Sell templates on platforms.
Tools & Platforms
Hosting platforms: WordPress, Wix
E-commerce platforms: Etsy, Shopify
Template-selling platforms: ThemeForesh
Page builders tool: Unbounce, Leadpages
Editing tools: Canva, Adobe Photoshop
Budget:
$100–$500 for design tools
Earnings:
Monthly: $200–$2,000+
Yearly: $2,400–$24,000+
17. PPC Calculators
How it works: Create online calculators for ad spend forecasting, ROI estimation, or keyword budget planning and charge for access or embed ads.
What you need to get started:
Process:
Build calculators tailored to PPC needs.
Host on your website and monetize.
Tools & Platforms: Programming knowledge (or use platforms like Outgrow).
Budget:
$500–$2,000 for development
$10–$50/month for hosting
Earnings:
Monthly: $200–$3,000+
Yearly: $2,400–$36,000+
Frequently Asked Questions on Passive Income Ideas for PPC Professionals
What are some beginner-friendly passive income ideas for PPC professionals?
Here are some of the most beginner-friendly passive income ideas for PPC professionals:
Affiliate marketing on PPC tools.
Selling PPC templates.
Creating and selling a PPC course or e-book.
Monetizing a blog with PPC strategies or reviews.
These ideas require less initial investment and technical expertise compared to developing software or managing complex consulting arrangements. Start with one or two that align with your skills and interests, then expand as you gain experience in creating passive income streams.
Are there any passive income ideas that don't require creating products for PPC professionals?
Yes, there are definitely passive income ideas for PPC professionals that don't require creating your own products. The most prominent option is affiliate marketing for PPC-related tools and software.
How much investment is required to start earning passive income as a PPC professional?
The required investment depends on the idea. Many ideas, like creating ebooks or starting a blog, can be initiated with minimal investment. However, software development or tool creation might require a larger upfront investment. For reference:
Low to No Investment ($0 - $100):
Starting a blog or YouTube channel
Creating digital products like templates or e-books
Affiliate marketing through social media or a blog
Moderate Investment ($100 - $1,000):
Developing an online course
Self-publishing a book
Creating a paid newsletter or membership site
Higher Investment ($1,000+):
Developing a mobile app or software product
How do I find a niche for my PPC passive income project?
To find a suitable niche for your PPC passive income project:
Use keyword research tools to identify underserved markets.
Choose a niche that aligns with your skills and passions.
Analyze trends using Google Trends or industry reports.
Ensure your niche has monetization potential.
Assess competitors to find gaps in the market.
Focus on niches with high ROI potential, offer recurring revenue streams, and have lower competition
How do I scale passive income ideas as a PPC professional?
Scaling passive income ideas as a PPC professional involves several strategic steps:
Automate tasks using tools like Zapier or Optmyzr and create standard operating procedures (SOPs) for recurring tasks.
Outsource campaign management or content creation.
Consider bringing on partners or employees to manage different aspects of your business.
Expand your product line or services based on customer feedback and market demand.
Adapt your content for different mediums (e.g., turn a course into a podcast series).
Use retargeting and lookalike audiences to expand reach.
Use email marketing to promote new offerings to your current customers.
Implement upsells, cross-sells, and downsells to increase customer lifetime value.
Encourage word-of-mouth marketing through referral programs.
Diversify into multiple niches or income streams.
Collaborate with other PPC professionals or influencers for joint ventures.
Comments