If you want to know how users are engaging with your website, one of the metrics you should know is the average engagement time per session. It refers to the amount of time that your users are actively using your website in each session, measured by how much time a user spends with your web page in focus. Though this metric is not available by default on Looker Studio, you can add it as a custom metric. This quick and easy guide (with screenshots!) will show you how to add the average engagement time per session metric in your Looker Studio reports!
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Step 1️: Insert an Element
Step 2️: Click on the Metric
Step 3️: Click on "CREATE FIELD"
Step 4️: Name your Metric (Avg. Engagement Time per Session)
You can also specify that the average engagement time per session is in seconds.
Step 5: Insert this formula: User engagement / Sessions
User engagement refers to the amount of time (in seconds) that people actually spend on your website.
Step 6: Click on "Apply"
You can now apply the metric to any element such as scorecards or charts.