If you've been on TikTok long enough, I'm sure you've experienced this: you're scrolling on TikTok and you hear the same songs on repeat and see the same videos being recycled by different creators. You may be wondering, "How do all these people get the same idea?" "How did they jump on this trend?" "How do they even know about all these trends?" Well, the answer is TikTok Creative Center! Through the TikTok Creative Center, you can find all sorts of trending hashtags, songs, creators, and videos. This easy, step-by-step guide (with screenshots!) will show you how to find what is trending on TikTok!
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How to Find What is Trending on TikTok: Hashtags, Songs, Creators, Videos
Access TikTok Creative Center
Select your Country
Navigate to: ➡️ Hashtags ➡️ Songs ➡️ Creators ➡️ TikTok Videos
Hashtags
Select your Industry
Select Time Frame
Click on "New to top 100" to find the new hashtags within the rankings
Songs
Select your Time Frame
Click on"Approved for business use" to find trending songs that you can use for your TikTok Ads
Click on "Breakout" to find songs that are picking up pace within the last 7 days and are going to become popular soon.
Creators
Click on "Audience region" to find the most popular TikTok creators in particular regions
Click on "Followers" to segment the creators based on the number of followers.
TikTok Videos
Select your Time Frame
Sort by "hot" or amount of likes, comments, and shares.
Frequently Asked Questions on TikTok Creative Center
What is the TikTok Creative Center?
The TikTok Creative Center is a free resource for businesses and marketers that provides tools and insights to create effective video ads. It includes features like Inspiration, Trends, Creative Tools, and Education to help users enhance their TikTok advertising strategies.
What features are available in the TikTok Creative Center?
The Creative Center includes four main features:
Inspiration: Showcases high-performing ads and successful campaigns.
Trends: Provides insights into popular hashtags, songs, and creators.
Creative Tools: Offers video templates and editing tools for ad creation.
Education: Provides tips and guides for running effective TikTok ads.
Can I use the Creative Center if I don’t have a business account?
While some features of the Creative Center are available to all TikTok users, certain advanced tools and insights are exclusive to business accounts and advertisers.
How can the Inspiration section help my marketing efforts?
The Inspiration section offers examples of successful ads and campaigns, helping marketers understand what resonates with TikTok users. It provides insights into effective keywords, patterns, and products, sparking creative ideas for your own content.
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