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Watch the Video Tutorial:
How to Add Metrics to Your Meta Ads Reporting View
1) Login to your Meta Ads Manager
2) Click on Columns above your reporting table
3) Select Customise columns
4) Choose the metrics you would like to include in your report and customise the order of metrics
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Step 1
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Step 2
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Step 3
Frequently Asked Questions on How to Add Metrics to Your Meta Ads Reporting View
Where do I add new metrics in Ads Manager?
Open Ads Manager, click Columns in the top right, then select Customize Columns to add any metrics you want.
How do I add a metric like ROAS or Cost per Purchase?
Search for the metric by name inside Customize Columns and check the box, then save.
Can I save my custom reporting layout?
Yes, click Save as Preset to store your metric setup and reuse it anytime.
Can I export my custom metrics to Excel?
Yes, whatever metrics appear in your reporting view will appear in your exported file.
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