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How to Apply Filters in Google Analytics
On any GA4 report, scroll up and select "Add filter"
2️⃣ Select the dimension you would like to filter to from the right-hand-side
3️⃣ Click "OK" and "Apply"
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Frequently Asked Questions on How to Apply Filters in Google Analytics 4
What are filters in the GA4 interface?
They are controls that let you include or exclude data directly inside reports without changing the property-wide data filters.
How do I apply a filter inside a GA4 report?
Open any standard report, click the Add Filter button, choose a dimension such as country or device, and set your conditions.
What dimensions can I use in GA4 filters?
You can filter by almost any report dimension including traffic source, device category, landing page, event name or geography.
Do filters in the GA4 interface affect the whole property?
No, they only change the view of the specific report you are looking at and do not modify incoming data.
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