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Watch the Video Tutorial:
How to Create a Funnel Exploration Report in Google Analytics
1️⃣ Navigate to "Explore" on the left-hand side menu
2️⃣ Select "Funnel exploration
3️⃣ Click on STEPS and customize your funnel
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Step 1
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Step 2
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Step 3
Frequently Asked Questions on How to Create a Funnel Exploration Report in Google Analytics 4
What is a Funnel Exploration in GA4?
It’s an analysis that shows how users move through a sequence of steps so you can see where they continue and where they drop off.
How do I create a Funnel Exploration in GA4?
Go to Explore, choose Funnel Exploration, and start adding the steps you want to analyse.
Can I use custom events in a funnel?
Yes, any event collected in GA4 can be added as a funnel step.
Can I segment users in a Funnel Exploration?
Yes, you can add comparison segments to see how different audiences move through the same funnel.
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