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Watch the Video Tutorial:
How to Disable Search Partners in Google Ads
1) Select the Google Ads Campaign you would like to modify from the dropdown menu
2) Navigate to Settings
3) Navigate to Networks
4) Un-tick the "Include Search Partners" option
Repeat the same process for all campaigns or bulk edit them via the Google Ads Editor!
Happy Google Ads Campaign Management!
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Frequently Asked Questions on Disabling Search Partners in Google Ads
What are Google Search Partners?
Google Search Partners are third-party websites and platforms that show Google Ads search results outside of Google.com — such as YouTube search, small search engines, and directory sites. They expand reach but may deliver lower-quality traffic compared to Google Search itself.
How do I disable Search Partners in my Google Ads campaign?
Open your Google Ads account → Campaigns → Settings → Networks. Under the Search Network section, uncheck “Include Google search partners.” Click Save to confirm. Your ads will then appear only on Google Search and no longer on partner sites.
Why would I want to turn off Search Partners?
Disabling Search Partners can improve traffic quality and conversion rates, especially if you notice poor performance metrics such as high CPC or low CTR from partner placements. It gives you more control over where your ads appear and ensures budget allocation goes to high-performing sources.
Can I see performance data from Search Partners before disabling them?
Yes. Go to Reports → Predefined Reports → Basic → Network (with search partners). This breakdown shows how Search Partners perform versus Google Search. You can use these insights to decide whether it’s beneficial to keep or disable them for each campaign.
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