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Watch the Video Tutorial:
How to Find Claude Traffic in Google Analytics
1) Login to your Google Analytics account
2) Navigate to Reports (left-hand-side menu)
3) Navigate to Traffic Acquistion Report
4) Change the dimension to Session Source / Medium
5) Type Claude in the search bar and press enter
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Frequently Asked Questions on How to Find Claude Traffic in Google Analytics
How do I find Claude traffic in Google Analytics 4?
Simply visit the Landing Page report and filter traffic coming from source = claude
Why doesn’t GA4 show “Claude” as a traffic source?
Google Analytics records claude traffic under Referrals, simply navigate to Session source / medium report and search for perplexity
How can I compare Claude traffic with ChatGPT or Perplexity?
Navigate to Traffic Acquisition report, select the Session source / medium dimension, find and compare the two traffic sources or use a comparison.
How can I group Claude traffic inside GA4?
Create a custom channel using your UTM source “claude.” GA4 will then collect all Claude clicks under one clean “AI Traffic” grouping.
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