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How to Find Your Referral Traffic Sources in Google Analytics 4

Step-by-step guide to Find Your Referral Traffic Sources in Google Analytics 4

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How to Find Your Referral Traffic Sources in Google Analytics

1. Navigate to your Traffic Acquisition Report

2. Click on the dropdown menu in the first column

3. Select Session Source / Medium as your dimension

4. Use the search bar and search for "referral"

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Frequently Asked Questions on How to Find Your Referral Traffic Sources in Google Analytics 4

How do I view only referral traffic in GA4?

Apply a filter where session default channel group equals Referral.

How do I check which pages receive the most referral traffic?

Use Traffic acquisition and add Landing page as a secondary dimension.

Can I track referral traffic more accurately with UTMs?

Yes, adding UTMs to partner links ensures GA4 attributes traffic correctly.

How do I include referral sources in Looker Studio dashboards?

Connect GA4 and use session source or session source/medium in tables or charts.

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