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Watch the Video Tutorial:
How to Link Google Analytics with Google Search Console
1) Login to your Google Analytics account
2) Navigate to Admin
3) Scroll down to Product links
4) Select Search Console links
5) Click on the Link button and then the Choose accounts button
6) Select your Google Search Console account and click Confirm
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Frequently Asked Questions on How to Link Google Analytics with Google Search Console
How do I link Google Analytics 4 with Google Search Console?
Go to GA4 → Admin → Product Links → Search Console → Link. Choose your Search Console property and confirm the connection.
Why can’t I see the Search Console link option in GA4?
You must have full admin rights in both GA4 and Search Console. If you’re not a verified owner in Search Console, the link won’t appear.
What happens after I link GA4 with Search Console?
GA4 unlocks Search Console reports that show queries, impressions, clicks, and landing page performance. This gives you complete SEO visibility inside Analytics.
Does linking GA4 and Search Console affect rankings?
No, it’s a reporting connection only. It doesn’t influence your SEO performance or search visibility.
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