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Watch the Video Tutorial:
How to Set Up a New Google Analytics 4 Account
1️⃣ Navigate to https://marketingplatform.google.com/about/analytics/
or navigate to your Google Analytics 4 account, navigate to Admin (bottom-left), and click on Create Account
2️⃣ Enter your account name (business name)
3️⃣ Enter your property name (business or website name)
4️⃣ Select your Business category and Business size
5️⃣ ***Select Get baseline reports under Business Objectives***
6️⃣ Accept the agreement
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Frequently Asked Questions on How to Set Up a New Google Analytics 4 Account
How do I set up a brand-new Google Analytics 4 account?
Go to analytics.google.com, click “Start measuring,” and create a new account. Add a property, choose your time zone and currency, then generate your GA4 Measurement ID.
How do I install the GA4 tracking code on my website?
Copy the GA4 tag and paste it into your site’s <head> section or install it via Google Tag Manager. Once added, GA4 starts tracking immediately.
Do I need Google Tag Manager to set up GA4?
No, GA4 works with direct gtag installation. GTM is optional but makes event tracking, button clicks, and funnels much easier.
How do I confirm my new GA4 account is tracking correctly?
Open the Realtime report and load your website in another tab. If your visit appears instantly, the setup is correct.
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