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Watch the Video Tutorial:
How to Track Events Using the Meta Event Setup Tool
1) Navigate to your Events Manager
2) Navigate to Data Sources
3) Click on the Add Event drop-down button
4) Select Add new integration
5) Select Meta pixel
6) Select Event setup tool
7) Open Event setup tool
8) Paste the URL your event lives on and open the Event setup tool
9) Click on Track a new button
10) Select the button you would like to track
11) Configure your event
12) Confirm and finish your setup
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Frequently Asked Questions on How to Track Events Using the Meta Event Setup Tool
What is the Meta Event Setup Tool?
It is a visual tool that lets you add pixel events to your website without touching any code.
Where do I access the Event Setup Tool?
Go to Events Manager, select your pixel and click Open Event Setup Tool under the Add Events section.
Do I need the pixel installed before using the tool?
Yes, the base pixel must already be firing on your website or the tool will not load.
Can I track button clicks with the event setup tool?
Yes, you can assign events like Lead or Add to Cart to specific buttons without writing code.
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