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Transfer the Ownership of a Google Ads Account

Step-by-Step Guide to Transfer Ownership of a Google Ads Account

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Watch the Video Tutorial:


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How to Transfer the Ownership of a Google Ads Account

📝 Note: You need to add a new email as ADMIN and then remove your email from the account - that's how you can transfer the ownership of a Google Ads account


1) Login to your Google Ads account

2) Navigate to Admin (left-hand-side)

3) Select Access and security

4) Add a new user as an ADMIN

5) After they accept the invitation, login and remove yourself from the account via following the same steps as per the above

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Frequently Asked Questions on Transfering the Ownership of a Google Ads Account

What does transferring ownership of a Google Ads account mean?

Transferring ownership means giving another person or organization full administrative control of your Google Ads account. The new owner will be able to manage billing, users, campaigns, and settings — essentially taking over all management rights.

How do I transfer ownership of my Google Ads account?

Log in to your Google Ads account and go to Tools & Settings → Access and Security → Users.

Click + Add User, enter the new owner’s email address, and assign them Admin access.

Once the new admin accepts the invitation, you can remove your own admin access if you no longer want ownership.
If your account is linked to a Manager Account (MCC), the manager can also handle ownership transfers.

Can ownership be transferred between different Google accounts or agencies?

Yes. You can transfer ownership between different Google accounts, agencies, or clients. Just make sure both parties have access to the account email addresses and verify any necessary billing or policy changes after the transfer to avoid disruptions.

Will transferring ownership affect my campaigns or billing settings?

No. Campaigns, budgets, and historical performance data will remain intact. However, if you change the billing contact or payment profile, you may need to update payment methods and invoices under the new owner’s account.

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