What is the difference between chatgpt.com / referral and chatgpt.com / (none)?

'chatgpt.com / referral' is recorded when a user clicks a link inside ChatGPT's browser. 'chatgpt.com / (none)' appears when a user copy-pastes a link directly into their browser.

Find ChatGPT Traffic in Google Analytics

Q: Where can I find ChatGPT traffic in Google Analytics?

Navigate to the Traffic Acquisition report in Google Analytics, change the primary dimension to 'Session source / medium', and use the search bar to look for 'chatgpt' traffic.

Q: How is ChatGPT traffic reported in Google Analytics?

ChatGPT traffic is typically reported as 'chatgpt.com / referral', 'chatgpt.com / (none)', or other similar variations depending on how the user arrived at your site.

Sotirios Seridis
Jul 4
1 min read

Want to know if users are visiting your site from ChatGPT? You can track it quickly and easily in GA4 by checking the Source / medium dimension!

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How to find ChatGPT Traffic in Google Analytics:

Login to your Google Analytics account
Navigate to Reports (left-hand-side menu)
Navigate to Traffic Acquistion Report
Change the dimension to Session Source / Medium
Type ChatGPT in the search bar and press enter

Frequently Asked Questions on How to find ChatGPT Traffic in Google Analytics

1. Where can I find ChatGPT traffic in Google Analytics?

Navigate to Traffic Acquistion report, change the dimension to Session source / medium and use the search bar to search for "chatgpt" traffic.

2. How is ChatGPT traffic reported in Google Analytics?

ChatGPT traffic will be recorded as chatgpt.com / referral, chatgpt.com / (none) or similar variations.

3. What is the difference between chatgpt.com / referral VS chatgpt.com / (none)?

chatgpt.com / referral is recorded when the user clicked a link inside ChatGPT browser. chatgpt.com / (none) is recorded when the user copy-pasted a link into their browser.